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Journal of Business and Management Studies

Journal of Business and Management Studies
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  • Analysis of Effects of Product Quality, Promotion and Received Value Towards Customer Loyalty through Customer Satisfaction Grab Food

    Dian Erdiansyah, Erna S Imaningsih
    2021-06-28
  • Analyzing the Effect of the Product, Price Perception, and Promotion on Customer Loyalty to the Product of PT. EBARA Indonesia with Repurchase Intention

    Andreas Natanael, Syafrizal Chan
    2021-07-29
  • The Elucidating of Customer Value and Customer Loyalty for Halal Cosmetic: The Empirical Evidence of Indonesian Female

    Anggun Suryanti, Wiyadi, Rini Kuswati
    2024-02-05
  • The Impact of Service Quality Using the Carter Model on Customer Satisfaction in Indonesian Islamic Banks

    Nur Faizah, Wiyadi, Muhammad Sholahuddin
    2023-10-05
  • Evaluating the Effectiveness of Different Machine Learning Models in Predicting Customer Churn in the USA

    MD. Sohel Rana, Anchala Chouksey, Bimol Chandra Das, Syed Ali Reza, Muhammad Shoyaibur Rahman Chowdhury, Mir Mohtasam Hossain Sizan, Reza E Rabbi Shawon
    2023-10-29
  • The Effect of eWOM and Webcare on Customer Engagement and Brand Loyalty toward Live Streaming Platforms

    Jiali Zhu, Xia Lin
    2024-07-28
  • The Influence of Brand Recognition and Benefits on Consumer Relationship Quality: A Case Study of Habib Gulzar's Food Products

    Abdul Khalil Bizhan Parsa, Ghulam Rasoul Fazli, Sebghatullah Rashid Rasoli
    2023-12-16
  • From Engagement to Retention: An Exploratory Sequential Approach to Social CRM and Social Media Marketing for Facebook Sellers

    Emmanuel P. Paulino, Paulo Noel A. Mazo, Lou-Rena S. Boquila, Djhoana M. Rington, Chona O. Bautista, Michael F. Gibaga
    2025-02-16
  • The Role of Purchase Behavior in Consumers' Intent to Revisit and Recommend Coffee Shops in Manila: A Mediation Analysis

    Jan Carlo Libiran, Dexter Alonzo, Michelle Berdin, Charyl Genterola, Benedicto Avila, Bernard Letrero, Donn Enrique Moreno
    2024-09-03
  • Consumers’ Continuous Usage towards Improved Operations and Management of Cross-Border E-Commerce Websites in Jinjiang, Fujian Province, China

    Tianfa Luo
    2024-06-08
  • Impression of Social Media Influencers towards Customers of Locally Manufactured Cosmetic Beauty Products

    Christine J. Concepcion
    2025-04-06
  • Impact of Advantageous Campaigns on Customer-Brand Relationship Building Through Social Media Marketing

    Sultan AL-Mashrafi, Zaheer Ahmed Khan
    2022-01-18
  • Mapping the Fur Landscape: A Dual Cluster Analysis of Relationship-Driven and Purchase-Based Segmentation of the Pet Care Market

    Emmanuel Paulino, Noemi C. Gocuyo, Djhoana M. Rington, PhD, LPT, CGSP, CHRA, Lalaine A. Isip, Paulo Noel A. Mazo, DBA, LPT, Ronald P. Romero, Ph.D, Ronaldo A. Tan, Ph.D., Lou-Rena S. Boquila, PD, PhD
    2025-05-19
  • Why ESG Reporting is Particularly Important for the Airlines during the Covid-19 Pandemic

    Elen Paraskevi Paraschi
    2022-08-01
  • Marketing Strategy Proposal to Rebound the Declining Revenue of Burger King Indonesia in the Covid Aftermath Period

    Ruth Anindya Ratih Dewi Hartono, Yos Sutiyoso, Sahat Hutajulu
    2024-10-15
  • The Role of SVoD Service Attributes in Building Customer Loyalty: A Study of Repurchase Behavior in the Philippines

    Donn Enrique Moreno, Eduardo Mauricio, Rocky Angelo Gabatin, Justine David, Jaychelle Rayne Gutierrez, Stephanie Claire Nullas
    2023-09-07
1 - 16 of 16 items

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Journal highlights
 
ISSN 2709-0876
DOI Prefix 10.32996/jbms
Started 2019
Frequency Bimonthly 
Language Multiple
APC $150

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