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From Preference to Performance: A Mixed-Methods Examination of Leadership Drivers of Generation Z Engagement and Retention
Abstract
The increasing presence of Generation Z in the workforce has intensified scholarly and practitioner interest in identifying leadership approaches that effectively engage and retain this cohort. While existing research has largely focused on identifying generational preferences, limited empirical work has examined how specific leadership behaviors influence measurable organizational outcomes. This study addresses this gap by examining the relative and combined effects of fairness, structured leadership practices, and empathetic leadership behaviors on employee engagement, satisfaction, and retention intent among Generation Z workers.A mixed-methods design was employed, combining survey data from 250 Generation Z employees across multiple industries with qualitative insights derived from leadership observations and prior interview-based research. The study evaluates both the independent and interactive effects of perceived fairness in organizational decision-making, clarity and structure in leadership practices, and empathetic engagement by supervisors.Findings indicate that perceived fairness is the strongest predictor of retention intent, while structured leadership practices are most strongly associated with employee engagement. Empathy contributes significantly to workplace satisfaction but demonstrates limited effectiveness when not supported by transparent and structured leadership processes. Importantly, the results suggest that the integration of fairness, structure, and empathy produces more robust outcomes than any individual leadership dimension alone. The study contributes to leadership theory by extending generational research beyond preference-based analysis and proposing an integrated framework for leadership effectiveness. Practical implications suggest that organizations seeking to engage and retain Generation Z employees must adopt leadership approaches that combine relational awareness with structured and equitable organizational practices.
Article information
Journal
Journal of Business and Management Studies
Volume (Issue)
8 (8)
Pages
01-06
Published
Copyright
Copyright (c) 2026 Journal of Business and Management Studies
Open access

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

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