Total Quality Management and Organization Performance of Selected Bancassurance in China

Abstract

The study will determine the relationship of total quality management, to organization performance of selected bancassurance in China. This study will use the quantitative research approach were factors associated with quality management, and its relationship on the organizational performance will be assessed. Descriptive method will also be used specifically the descriptive-survey since the study will use surveys to gather data about varying subjects. This data will aim to know the extent to which different conditions can be obtained among these subjects. This study's inputs will be gathered from five (5) selected Bancassurance, out of thirty (12) branches in Guangzhou, China which is the target population of this study. The population of this study will specifically be based on the following qualifications which are: the respondents belong in the bancassurance sector; the respondents’ branch were in China specifically in Guangzhou; and the respondents will vary in number per branch, and only those who will be willing to cooperate in providing data.The organization's quality management level in terms of leadership plays a significant role in promoting quality. In addition, quality philosophy promotes innovation and creativity, influencing operations and decision-making.