Research Article

AI- Driven On-Chain Behavioral Pattern Discovery for Whale Sentiment in US Crypto Markets

Authors

  • Atika Dola Bachelor’s in Business Administration – Finance, Idaho State University
  • Umama Khanom Antara Master’s in Business Analytics, University of North Texas
  • Sakera Begum Master of Science in Information Technology, Washington University of Science and Technology.
  • Tasmia Sultana Master’s in Merchandising and Consumer Analytics, University of North Texas
  • MD Rahimul Islam Master’s in Merchandising and consumer Analytics, University of North Texas
  • Nagma Zabin Master’s in Development Studies, Bangladesh University of Professionals

Abstract

This study investigates the use of artificial intelligence to uncover behavioral patterns of whale participants in US cryptocurrency markets and to infer their impact on market sentiment. By leveraging on-chain transaction data and exchange activity, the research constructs behavioral features capturing transaction frequency, transfer volume, and wallet clustering. Machine learning models, including tree-based learners, recurrent neural networks, attention-enhanced architectures, and ensemble frameworks, are employed to identify distinct whale archetypes and to translate their activity into predictive sentiment signals. The findings reveal differentiated behavioral strategies among whales, with high-frequency accumulators, occasional large movers, and directional distributors exerting unique influences on market dynamics. Furthermore, attention mechanisms and feature importance analysis enhance the interpretability of model predictions, enabling insights into the timing and nature of whale-driven market movements. Overall, the study demonstrates the potential of AI-driven on-chain analytics to provide actionable intelligence for traders, exchanges, and regulators, bridging the gap between raw blockchain data and meaningful behavioral insights.

Article information

Journal

Journal of Business and Management Studies

Volume (Issue)

7 (1)

Pages

294-305

Published

2025-01-10

How to Cite

Dola, A., Antara, U. K., Begum, S., Sultana, T., Islam, M. R., & Zabin, N. (2025). AI- Driven On-Chain Behavioral Pattern Discovery for Whale Sentiment in US Crypto Markets. Journal of Business and Management Studies, 7(1), 294-305. https://doi.org/10.32996/jbms.2025.7.1.25

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Keywords:

Cryptocurrency, Whale Behavior, On-Chain Analytics, Machine Learning, Market Sentiment