Research Article

Role of Data Analysis and Integration of Artificial Intelligence

Authors

  • Md. Nazmul Alam Bhuiyan MBA in Data Analytics, (University of New Haven, CT, USA), Bachelor of Business Administration (East West University, Bangladesh)
  • Md. Kamruzzaman MBA in Data Analytics (University of New Haven, CT, USA), Master of Business Administration, Accounting & Information Systems (University of Dhaka, Bangladesh), Master of Social Science, Political Science (National University, Bangladesh), Bachelor of Social Science, Political Science (National University, Bangladesh)
  • Sujoy Saha Master of Science in Business Analytics, (University of New Haven, CT, USA), Master of Science in Statistics, (National University, Bangladesh), Bachelor of Science in Statistics, (National University, Bangladesh)
  • Md. Shoeb Siddiki MBA in Data Analytics, (University of New Haven, CT, USA), Master of Business Administration (Dhaka International University, Bangladesh), Bachelor of Business Administration (Dhaka International University, Bangladesh)
  • Rabi Sankar Mondal Master of Science in Business Analytics, (University of New Haven, CT, USA), Master of Pharmacy (Jamia Hamdard, New Delhi, India), Bachelor of Pharmacy (Jamia Hamdard, New Delhi, India)

Abstract

This research explores the convergence of data analysis and artificial intelligence integration methodologies, presenting a novel hierarchical fusion framework that significantly enhances analytical capabilities across multiple domains. Our approach combines multimodal data integration, interpretable AI architectures, and cross-domain knowledge transfer to address complex analytical challenges that resist traditional methods. Experimental evaluations demonstrate substantial performance improvements over baseline approaches, with a 19.8% increase in classification accuracy, 54.8% reduction in error rates, and up to 87.3% effectiveness in cross-domain knowledge transfer. The integrated framework demonstrates favorable computational scaling properties (O(n^0.83)) and decreasing per-prediction costs at scale, facilitating deployment in resource-intensive environments. Real-world implementations in healthcare diagnostics, supply chain optimization, and environmental monitoring yielded significant improvements (27.4%, 23.4%, and 18.9% respectively) over existing methodologies. These findings highlight the transformative potential of artificial intelligence for integrated data analysis while identifying important directions for future research, including enhanced privacy preservation techniques, more sophisticated knowledge transfer mechanisms, and deeper integration with emerging computational paradigms. This work contributes to the evolving landscape of AI-augmented scientific discovery by demonstrating how the synthesis of diverse data sources and analytical approaches can reveal insights that remain inaccessible to single-modality methods.

Article information

Journal

Journal of Business and Management Studies

Volume (Issue)

7 (4)

Pages

379-388

Published

2025-08-25

How to Cite

Md. Nazmul Alam Bhuiyan, Md. Kamruzzaman, Sujoy Saha, Md. Shoeb Siddiki, & Rabi Sankar Mondal. (2025). Role of Data Analysis and Integration of Artificial Intelligence. Journal of Business and Management Studies, 7(4), 379-388. https://doi.org/10.32996/

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Keywords:

Analysis Integration, Artificial Intelligence, Single-Modality Methods