Research Article

The Linguistic Landscape of Zhuhai: A Study of the Use of English Signs in the Public Place

Authors

  • Yibu Luo Postgraduate student of the University of Melbourne, Parkville, Victoria, Australia
  • Junjie Ma Postgraduate student of the University of Edinburgh, Edinburgh, United Kingdom

Abstract

As a window city for China to face internationalization, Zhuhai is quite suitable for linguists to look into Expanding Circle Countries’ English settings. Bilingual landmarks indicate the use of English in the local public sphere and the degree of the popularity of English. This study investigated the current situation of English in Zhuhai from two academic fields: linguistics landscape and language policy. The two types of language policy: the top-down model and the bottom-up mode, are used in the analysis of Zhuhai sociolinguistic phenomenon. An analysis from the language policy perspective reveals how the linguistic landscape has been interpreted from diversified dimensions as both a concept and a practice. The study evinces that the different target tourists and the various functions of facilities are two influential factors in the advancement of Zhuhai’s English signage.

 

Article information

Journal

International Journal of Linguistics, Literature and Translation

Volume (Issue)

4 (9)

Pages

77-89

Published

2021-09-30

How to Cite

Luo, Y., & Ma, J. (2021). The Linguistic Landscape of Zhuhai: A Study of the Use of English Signs in the Public Place. International Journal of Linguistics, Literature and Translation, 4(9), 77–89. https://doi.org/10.32996/ijllt.2021.4.9.9

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Keywords:

linguistic landscape, language policy, the top-down model, the bottom-up model, English signs