Adaptability in Communication Technology in Increasing Performance of Conventional Taxi Companies

Abstract

Internal factors and external factors influence performance. Collapse industry taxis in Indonesia seen from drop drastic total company taxis, namely 35 companies in 2014 and the remaining only four companies in 2016 were one consequence of the decline in the performance of several company taxies conventional form factor external. There has been disruption with the present company transportation based on App that appears to spread globalization in life public including in organization. However, because the emergence of application-based transportation companies as external factors is difficult to avoid, established taxi companies need to make organizational efforts internally to improve company performance through communication organization. Communication organization is essential for a company on various scales to maintain employees, take care stability company, and grow the business, so connection good Among leaders and employees needs building. Something organization will bring meaningful existence similar vision and mission to which direction the organization that. Without the presence of vision, mission, and goals through communication, a solid and reasonable organization are impossible for the organization to keep going, develop, adapt, and perform well. But with vision communication trustworthy organization, existence development technology very open communication opportunity for the organization for doing change or shift in the world of disruption along with the development of the times.