The Adaptation of Multilingualism in the Authentication of Tourism: From Demographic Vitality to Human Resources

Abstract

A speech event was an occurrence or ongoing verbal interaction in one or more forms of speech involving two parties, a speaker and an interlocutor at the right time in a specific situation. Interactions that occurred by using language as a means of communication between sellers, traders, and buyers in a market at a specific time were classified as speech event (Chaer & Leonie, 2004). Most people in the Pangandaran Green Canyon Tourist Area were tour office managers. Thus, the state of the language was influenced by the language of travelers transacting travel services to show multiple languages. The language status in this area drew the writer's attention to understand how the determinants of multilingualism exist in the Green Canyon tourist area. This article was the result of a sociolinguistic study aimed at explaining the emergence of multilingualism in the Green Canyon tourist area of ​​the Pangandaran region. The writers explain why there were bilingual situations and what patterns were in the Green Canyon tourist area community. This article was in the form of a qualitative description with reference to the literature. The data sources were the community multilingual work at Green Canyon Travel Services. Data collection method interview was conducted and the main languages ​​were Sundanese, Indonesian, and Javanese. There was a potential for English that the Green Canyon community was needed to communicate with foreign tourists. However, the locals Green Canyon tourism was in a bit more English to introduce conversations with foreign tourists because they did not always deal with local guides who came with tourists To analyze the factors of multilingualism, this study used sociolinguistic research theories of bilingualism and multilingualism.