Research Article

Revolutionizing Retail: A Hybrid Machine Learning Approach for Precision Demand Forecasting and Strategic Decision-Making in Global Commerce

Authors

  • MD Tanvir Islam Department of Computer Science, Monroe College, New Rochelle, New York, US
  • Eftekhar Hossain Ayon Department of Computer & Info Science, Gannon University, Erie, Pennsylvania, USA
  • Bishnu Padh Ghosh School of Business, International American University, Los Angeles, California, USA
  • MD, Salim Chowdhury College of Graduate and Professional Studies Trine University, USA
  • Rumana Shahid Department of Management of Science and Quantitative Methods, Gannon University, USA
  • Aisharyja Roy puja Department of Management Science and Quantitative Methods, Gannon University, USA
  • Sanjida Rahman Department of Public Administration, Gannon University, Erie, PA, USA
  • Mohammad Shafiquzzaman Bhuiyan Department of Business Administration, Westcliff University, Irvine, California, USA
  • Tuan Ngoc Nguyen VNDirect Securities, 97 Lo Duc, Hai Ba Trung, Hanoi, Vietnam

Abstract

A thorough comparison of several machine learning methods is provided in this paper, including gradient boosting, AdaBoost, Random Forest (RF), XGBoost, Artificial Neural Network (ANN), and a unique hybrid framework (RF-XGBoost-LR). The assessment investigates their efficacy in real-time sales data analysis using key performance metrics like Mean Absolute Error (MAE), Mean Squared Error (MSE), and R2 score. The study introduces the hybrid model RF-XGBoost-LR, leveraging both bagging and boosting methodologies to address the limitations of individual models. Notably, Random Forest and XGBoost are scrutinized for their strengths and weaknesses, with the hybrid model strategically combining their merits. Results demonstrate the superior performance of the proposed hybrid model in terms of accuracy and robustness, showcasing potential applications in supply chain studies and demand forecasting. The findings highlight the significance of industry-specific customization and emphasize the potential for improved decision-making, marketing strategies, inventory management, and customer satisfaction through precise demand forecasting.

Article information

Journal

Journal of Computer Science and Technology Studies

Volume (Issue)

6 (1)

Pages

33-39

Published

2024-01-02

How to Cite

MD Tanvir Islam, Eftekhar Hossain Ayon, Bishnu Padh Ghosh, MD, Salim Chowdhury, Rumana Shahid, Aisharyja Roy puja, Sanjida Rahman, Mohammad Shafiquzzaman Bhuiyan, & Tuan Ngoc Nguyen. (2024). Revolutionizing Retail: A Hybrid Machine Learning Approach for Precision Demand Forecasting and Strategic Decision-Making in Global Commerce. Journal of Computer Science and Technology Studies, 6(1), 33–39. https://doi.org/10.32996/jcsts.2024.6.1.4

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